The Cryfe Adventure

Discover our start-up’s journey, our participations in events, what the press says about us, feature stories and our awards.

Road Trip Cryfe

Web Summit Lisbonne 2022

Back to the Web Summit 2022 with Cryfe’s pitch during the “Future of AI and Data” showcase by our CEO Caroline.



Collision 2022 logo

From June 20 to 24, Cryfe will be present at Collision, an event bringing together more than 25,000 participants from 125 countries. This year the main themes are environment, artificial intelligence and privacy.

Cryfe will be present for the pitch and the Startup Showcase stage.


Swissnex 2022 San Francisco logo

Within the framework of Innosuisse, Cryfe has been selected to attend the San Francisco Bootcamp from May 1 to 14, 2022.

Cryfe finished 1st in the pitch!

Caroline Matteucci talks about Cryfe in San Francisco


WAICF 2022 Cannes banner

Cryfe was present at the WAICF, from April 14 to 16, 2022, for the first edition of the artificial intelligence festival in Cannes. The WAICF promotes AI in all its forms, technological, commercial, cultural and highlights ethical and social issues.

Visitors were able to test Cryfe in an acoustic booth specially set up for this event.

BE 4.0 Salon industries du futur Mulhouse

BE 2021 Berne logo

Cryfe will be at the industry of the future, the 30.11.21 and 1.12.21 in Mulhouse, as part of its distinction for the i4Challenge prize.

This exhibition takes place at the crossroads of France, Germany and Switzerland. It brings together industry players, business experts and start-ups around technological solutions, innovations and know-how.

Web Summit Lisbonne 2021

Web Summit 2021 Lisbon logo

Web Summit is an annual technology conference held in Lisbon. The conference themes focus on Internet technology, emerging technologies and venture capitalism.

Cryfe was selected for the famous Web Summit pitch battles that took place on November 2nd, out of the 2,000 start-ups that applied to pitch. 70 were selected and Cryfe finished 2nd in the first round in its category.

Our vision of meeting others as they are and not as we would like them to be, with the help of Cryfe to overcome our cognitive biases, was debated during a showcase that captivated the audience.

CES 2021


Cryfe was selected to exhibit at the prestigious CES (Consumer Electronics Show) from January 11 to 14, 2021.

Usually held in Las Vegas, the CES is the leading show for technological innovation in consumer electronics. Since 1967, a plethora of commercial successes have been launched at the CES including DVD, HDTV and the 3D printer.

Due to the health risks associated with the Covid-19 pandemic, the 2021 edition of CES will be held in a 100% digital format which makes it accessible worldwide.

Cryfe will be one of the 34 companies representing Swisstech at CES 2021 of which only 4 are led by women. As usual this edition will be dominated by American (559 exhibitors including Google, Microsoft and IBM), South Korean (338 exhibitors including Samsung and LG) and Chinese (208 exhibitors) teams.

MediaDay CES2021 – Swisstech

Participating to the CES is the opportunity for Cryfe to present its product: an AI-powered intelligent software able  to analyze authentic human behaviour. We hope to establish fruitful business relationships and meet potential investors during the event.

Cryfe Beyond the words

Cryfe will also seize this opportunity to raise general public’s awareness (85,000 virtual visitors already registered for the 2021 edition) about the challenges and opportunities of AI in the recruitment, empowerment and body impact markets.

Aware of the media exposure CES gives, Cryfe has hired a trilingual English-French-Italian press attaché for the duration of the event. Luca reinforces the dynamic and ambitious team united around Caroline Matteucci, founder of Cryfe.

In the media

  • Video Caroline Matteucci invited to Canal Alpha for the show “la boucle” with Nadia Chmirrou to talk about the benefits of using AI to make informed decisions. (12.12.2022)
  • Article HR Today Newstar, “Cryfe allows you to discover the real intentions of your interlocutor“, interview with the founder and CEO  (1.12.2022)
  • Video Interview of Caroline Matteucci on the TV channel “la télé.ch(Vaud Fribourg) to the program Entrepreneurs of Nasrat Latif (7.09.2022) 
  • Video Interview of Caroline Matteucci by Smart Corner where she talks about her vision of human beings and why she developed Cryfe (August 2, 2022)
  • Interview radio RTS Caroline Matteucci is the guest of the Grand Soir, for the release of her book “aux fonds des yeux” (8.06.2022) 
  • Article Femina, “Caroline Matteucci created a software to value authenticity” (1.01.2022)
  • Article de Julie Eigenmann paru dans Heidi. News “Une IA décrypte votre comportement à l’embauche” (22 novembre 2021)
  • Article paru dans Technik und Wissen “Mit KI das authentische Verhalten analysieren – Firma: Cryfe / Technologiefeld: Software für” Authentizitätsanalyse
  • Article dans les News BASEL AREA The i4Challenge announces the winners of 2021 (30 septembre 2021)
  • Interview radio RTS “L’invitée de La Matinale – Caroline Matteucci, directrice CM Profiling” (11 janvier 2021)
  • Article écrit par Caroline Matteucci dans Weka Business media: “L’entretien d’embauche, miroir aux allouettes ? – Réinventer l’interview grâce aux outils du profiling” (novembre 2020)
  • Vidéo “L’AI au service de l’humain lors de toute communication interpersonnelle” enregistrée par Caroline Matteucci dans le cadre d’une conférence Pôle Emploi (octobre 2020)
  • Article écrit par Caroline Matteucci pour Von Rohr & Associates: “Profiling et RH, pour quoi faire ?” (mars 2019)
  • Article de Romandie Formation: “Caroline Matteucci: première profiler de Suisse!” (juillet 2018)
  • Reportage de 5min30 de RTS (chaîne de télévision suisse) sur les séminaires d’introduction au profiling donnés par Caroline Matteucci (décembre 2016)
  • Article écrit par Caroline Matteucci dans HR today – “Le profiling au service des RH: les précautions à prendre” (octobre 2016)


Swissnex 1st at the pitch!

At the picth the public (investors, companies) present vote for the company in which they would invest 100 000 CHF.

Photo de Caroline Matteucci au Swissnex 2022 à San Francisco

Prix RH Numérique 2021

ValJob avec Cryfe a remporté, le prix RH Numérique des PME (- de 400) avec leur projet Congruence.

Ce prix récompense les expériences novatrices et disruptives révélatrices de nouvelles opportunités, de tendances émergentes permettant la création de valeur dans le domaine des ressources humaines.

Le jury a choisi le projet congruence pour : le facteur innovant, une plus-value réelle dans la branche RH, une technologie au service de l’humain et non à la place de l’humain, une symbiose entre un nouveau produit Cryfe et son implémentation en situation réelle avec ValJob, une expertise humaine transmise au monde numérique et un soutien d’Innosuisse.


Avec Cryfe, nous sommes les gagnants du i4Challenge organisé par la région Basel Area. Le i4Challenge promeut les idées novatrices dans le domaine de l’industrie 4.0, met en relation les innovateurs avec des clients et des partenaires de collaboration potentiels, et donne aux participants la possibilité de présenter et de développer leurs projets.

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